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Betty Crocker

Loved by bakers since 1921

The Betty Crocker's Red Spoon

For over a century, Betty Crocker has been America’s source for modern cooking instruction and trusted recipe development. That rich heritage and culinary knowledge lives on in our commitment to celebrate the Betty in all of us.


Betty Crocker packaged cake mixes were introduced in 1947 with Ginger Cake, the precursor of today’s Betty Crocker Gingerbread Cake. It was quickly followed by Devil’s Food Cake Mix and Party Cake Mix. Betty’s trademark Red Spoon began appearing on packaging in 1954.Today, it’s a symbol of the quality associated with Betty Crocker and appears on more than 200 products.

A group of FBS employees
A group of FBS employees